Aamir Khan’s New Script for Bollywood: YouTube Over OTT, Villages Over Multiplexes
With Sitaare Zameen Par breaking records in theatres, Aamir Khan is rewriting Bollywood’s distribution playbook — skipping OTT giants and betting on YouTube’s pay-per-view model to take cinema into every home and village Our BureauMumbai For decades, Bollywood has followed...





















