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Instagram and Threads introduce new features for users

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The social media company is planning to come up with a Threads application programming interface (API)

Our Bureau
San Francisco, CA

Mark Zuckerberg recently announced that Instagram is testing a new feature that will let users disable read receipts in DMs (Direct Messages), The Verge reported.
While Zuckerberg did not share any details on when the feature will be available to everyone, Instagram head Adam Mosseri shared a screenshot of the upcoming read receipts toggle on his broadcast channel.

A similar feature is already available on the Meta-owned messaging platform WhatsApp, which lets users disable read receipts for reading messages privately.
Also, Zuckerberg and Mosseri did not mention if that option will be coming to Messenger, which also forces users to use read receipts with no way to disable them.
Meanwhile, Instagram is planning to come up with a Threads application programming interface (API). This will help developers to create different apps and experiences around Threads, TechCrunch reported.

“We’re working on it. My concern is that it’ll mean a lot more publisher content and not much more creator content, but it still seems like something we need to get done,” Mosseri said in an Instagram post

Recently, Instagram head Adam Mosseri announced that the company is planning to come up with a Threads application programming interface (API).
This will help developers to create different apps and experiences around Threads, TechCrunch reported. “We’re working on it. My concern is that it’ll mean a lot more publisher content and not much more creator content, but it still seems like something we need to get done,” Mosseri said in an Instagram post.

Recently Meta shared that Threads has reached 100 million monthly active users. An API and a third-party app ecosystem won’t necessarily push that number forward, but it will give ways for people to explore the network in alternative ways.
Mark Zuckerberg launched Threads in July as a Twitter competitor. However, a few weeks after its launch, reports had surfaced that Threads lost more than half of its subscribers.

Also recently, Meta introduced several new business-focused features that will help speed up things done through WhatsApp chat. At its global Conversations event in Mumbai, the social media major came up with a feature called ‘Flows’ where businesses can offer more experiences like quickly choosing train seats, ordering a meal or booking an appointment – all without leaving the chatbox. With Flows, businesses will be able to provide rich menus and customizable forms that support different needs.

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